meet the sales coach

andrew barbuto

Sales Coach

Andrew’s story

Andrew Barbuto is a top-performing sales leader in the adtech industry, responsible for managing over $80 million per year in digital media revenue.

With a proven track record of closing complex software deals and a passion for helping others succeed, Andrew has distilled his winning sales strategies into a step-by-step guide designed to elevate both new and experienced salespeople.

As an active sales coach, Andrew is committed to driving continuous improvement and delivering unmatched value to clients and fellow sales professionals alike.

Listen to his Sales Success Podcast Interview to hear his story here.

How Did I Go from Rookie to Top Sales Producer? 

Sales Coach

I walked into my new sales job fresh out of college with no leads, no clients, no reputation, and no idea how to sell—just a desk, a phone, and a $1 million sales quota. This was my reality when I started in AdTech sales eight years ago as a 23-year-old. 

Today I'm managing over $80 million in digital media revenue as my company’s top-grossing salesperson (out of 100+) for the third year in a row. I was not good at first. I sounded robotic, would cut off customers, and listened to reply instead of to understand. I simply did not know how to sell, and the company didn’t teach me how. I had to learn completely on my own. 

With each meeting, I got better, but I still hadn’t closed any new business by my six-month mark. I thought maybe I made a mistake, and this wasn’t for me. Then I remembered what my mentor told me: “It’s easy to be enthusiastic on day one, but it’s six months in when people learn if they really want to be in sales or not.” I decided to keep going.

Sales Coach

This book is a step-by-step blueprint crafted from my own experience, a method that has transformed me from a rookie into the top-grossing sales rep at two tech companies.

After that, every deal got easier, and just one year later, I closed a contract that was one hundred times my first one—the largest new contract in company history. It blew my sales quota out of the water and changed my career forever. 

This book is a step-by-step blueprint crafted from my own experience, a method that has transformed me from a rookie into the top-grossing sales rep at two companies. It’s the book I wish I’d had starting out. Whether you're a new salesperson or an experienced rep aiming to upskill and outperform, this book is your manual for success.

Read it to grow your relationships and your career,

Andrew Barbuto

 Connect with andrew

BONUS with Your Pre-Order of TOP SALES PRODUCER!

30-Minute Top Sales Producer Strategy Session - FREE

That’s 30 minutes with top-producing sales expert Andrew Barbuto, LIVE, one-on-one.

Ask whatever you like about your selling challenges.

You’ll get straight answers from someone who is managing over $80M in sales this year!

Here’s how to land your bonus session:

  • Step 1: Pre-order TOP SALES PRODUCER

  • Step 2: Complete the form on the side.

  • Step 3: Check your email for a link to schedule your 30-minute Top Sales Producer Strategy Session with Andrew.

Sales Coach

Complete the form below.

why work with me?

  • Currently a top-performing sales rep at a mid-sized adtech company, using the same techniques I teach.

  • I stay ahead of industry trends, continuously refining my strategies.

  • I never give up on a prospect if I believe I can help them, exemplified by my two-year effort that eventually closed a significant deal.

  • I focus on long-term client relationship building by delivering unparalleled value and going the extra mile.

Sales Tactics That Work

  • Strategic Prospecting

    I conduct extensive research to identify & engage the right prospects.

  • Pre-Meeting Preparation

    Every interaction is maximized through detailed preparation.

  • Securing Commitments

    I ensure clear next steps to advance deals smoothly.

  • Efficiency with AI

    Leveraging AI tools allows me to focus on customer interaction & delivering value.

  • Staying Informed

    I stay updated on industry trends to offer strategic advice.

  • Tailored Solutions

    My recommendations are customized to align perfectly with client needs.

  • Collaborative Closing

    I focus on ensuring both parties see the value, leading to successful deal closures.

  • Client Satisfaction

    Regular check-ins and feedback loops help maintain and strengthen relationships.

  • Availability

    I’m always reachable, reinforcing trust and commitment.

  • Going the Extra Mile

    Personal touches like gifts and thoughtful gestures strengthen client loyalty.

What Sets Me Apart?

I’m not just teaching sales—I’m living it.

My hands-on experience, combined with a relentless pursuit of improvement and a genuine obsession with client success, ensures that the strategies I teach are not only proven but are the same ones driving my own success in SaaS Sales today.

This sales method has consistently led to long-term, mutually beneficial, client relationships.

A Deeper Dive into

"Top Sales Producer: How To Crush Your Sales Quota"

My book is an actionable guide designed for B2B sales professionals at every level. It provides a step-by-step framework to help you ramp up quickly and close larger, faster, and more profitable deals. It's set to release in December 2024.

 what people say

  • "Powerful. Practical. Proven. And much needed! Top Sales Producer: How to Crush Your Sales Quota is a breath of fresh air that spells out exactly how Andrew Barbuto became a top sales producer and shows salespeople specifically what they must do to become one, too. It's been a long, long time since I enjoyed a book packed with so much sales goodness. Stop looking for the secret sauce or quick fix and instead follow this masterful roadmap that Barbuto has crafted for those looking to take their sales game to an entirely new level."

    — Mike Weinberg, Author of the 10-year bestseller, New Sales. Simplified., Sales Management. Simplified, and The First-Time Manager: Sales

  • "Andrew did the work to be top sales rep. Now he is going to help you scale up the stacked tracking. Follow this blueprint."

    – Anthony Iannarino, Best-Selling Author of The Only Sales Guide You’ll Ever Need and Elite Sales Strategies.

  • "Read immediately, but only if you want to increase your level of success. This is the most complete playbook for B2B salespeople you will ever find. Every facet of the complex sale is explained in depth. Zero fluff, pure meat because the book is written by someone who has not only done it but is still to this day crushing it as an elite salesperson. "

    – Mark Hunter, “The Sales Hunter”, Best-Selling Author of High Profit Prospecting

  • "Andrew Barbuto's 'Top Sales Producer: How To Crush Your B2B Sales Quota' is a masterclass in sales excellence. With a clear, actionable methodology, Andrew demystifies the complexities of B2B sales and provides a roadmap that any salesperson can follow to achieve remarkable success. From onboarding to closing deals, Andrew's step-by-step guide is filled with practical insights and proven strategies that will elevate your sales game. This book isn't just about hitting your quota—it's about transforming how you approach every aspect of the sales process to become a top performer. A must-read for sales professionals at all stages of their career."

    – Lee Salz, bestselling author of Sales Differentiation and Sell Different!

  • "Starting a new sales job can be daunting. Orientation is over, and you're left wondering, "What do I do now?" That’s where Andrew Barbuto’s book comes in. With 30 – 40 % of new salespeople leaving within their first year, this book is a critical resource. Andrew’s approach takes the guesswork out of the equation, offering a detailed, step-by-step guide to achieving sales success. His unique perspective—believing in and practicing sales as a form of helping—shines through on every page. This isn’t just a how-to guide; it’s a roadmap crafted from Andrew’s own experiences, designed to equip new hires with the mindset and skills they need to thrive in their sales careers. Sales leaders, buy this one for every new or struggling person on your team."

    – Barbara Weaver Smith, PhD, Founder & CEO, The Whale Hunters, Inc.

  • "This book is loaded with step-by-step instructions for the entire selling process. One notable nugget in Andrew’s book is his detailed framework for separating the research step from outreach. Implement even a fraction of what Andrew suggests and you will achieve goal with less effort."

    – Marylou Tyler Chief Executive Officer at Strategic Pipeline, Bestselling Author of "Predictable Revenue: Turn Your Business into a Sales Machine!"

  • “When a successful salesperson shares their insights, it's wise to pay attention. In a world where many are searching for shortcuts, Andrew's methodology offers a practical, actionable approach that sellers can apply right away. This book is a valuable resource for anyone dedicated to mastering the art of sales.”

    - Lee Bartlett, Managing Partner at Bartlett Schenk & Company, Best-Selling Author of The No.1 Best Seller: A Unique Insight into the Mind, Strategy and Processes of a Top Salesman

  • "Top Sales Producer is an incredible guide that teaches you everything you need to know to close big deals and crush your sales quota. Andrew doesn't just tell you what to do; he shows you how, with real-world examples and insights that resonate. His focus on finding qualified leads and delivering standout demos is gold."

    — Brandon Bornancin, CEO, Seamless.AI and Best-Selling Author of The Power of Going All-In

  • “Top Sales Producer: How To Crush Your Sales Quota” is a must read and an absolute game-changer for anyone in the sales industry. Andrew Barbuto’s step-by-step guide offers practical, actionable strategies that are rooted in real-world experience. From onboarding to closing deals, every chapter is packed with valuable insights that will help both new and seasoned salespeople excel. Andrew’s ability to break down complex sales processes into easy-to-understand concepts, coupled with his emphasis on full support and client-centric strategies, makes this book an indispensable resource.  And, importantly, this book is a guide for those in true sales roles but also for those in the ad industry and elsewhere that are indirectly selling to teams and clients alike.  If you are in a service industry in any capacity, definitely…read on.”

    — Rick Acampora, Global CEO, Assembly 

  • "I've been fortunate to work with Andrew Barbuto in the past, and his expertise and dedication to the craft of selling have always been impressive. "Top Sales Producer: How to Crush Your B2B Sales Quota" is more than just a book—it's an actionable framework that transforms theoretical knowledge into practical, everyday success. Andrew's method is clear, precise, and adaptable, making it an essential read for new sellers looking to build a strong foundation and seasoned sellers seeking to refine their approach in today's dynamic sales environment. This book is an invaluable resource for anyone serious about mastering the art of B2B sales."

    – Tom Burke, Chief Revenue Officer, AI Digital

  • " "Top Sales Producer" encapsulates Andrew Barbuto's exceptional sales expertise and dedication. Having worked closely with Andrew, I can attest to his strategic, consultative approach that consistently delivers results. This book is packed with actionable insights that have made Andrew a top performer in B2B sales, and it's a must-read for anyone looking to elevate their sales game.”

    – Ilya Vayser, RVP Enterprise Sales, RTB House

  • "Top Sales Producer by Andrew Barbuto is a much-needed, modern take on B2B sales. Andrew masterfully encapsulates what it takes to excel as a top salesperson today—combining domain expertise with a strategic, consultative approach. His customer-centric method emphasizes truly listening to understand prospects' needs before recommending the most effective solution. Drawing from his extensive experience as a top salesperson, as well as insights from numerous sales books and other industry leaders, Barbuto has created the how-to guide he wished he had when he started. This step-by-step roadmap is essential reading for any salesperson looking to elevate their game from day one."

    — Andy Paul, Sales expert and Best-selling Author

Ready to elevate your sales career?

Explore my book to discover a step-by-step guide on mastering SaaS sales, client relationship building, and effective sales coaching or Visit my Contact Page to connect directly.