2/12/25

Mastering Change Management in Software Sales | Key Strategies for Success

Mastering Change Management in Software Sales | Key Strategies for Success In this video, Andrew Barbuto, author of 'Top Sales Producer,' addresses the complexities of transitioning from selling services to software, with a focus on change management. He discusses the stages of the change management process and the roles of various stakeholders in the sales cycle. Providing practical examples and strategies, Andrew details how to make a financial case for software changes, map out stakeholders, and ensure seamless integration. From understanding existing tech stacks to outlining onboarding processes, this video offers invaluable insights for both sellers and buyers aiming to navigate software transitions effectively. 00:00 Introduction to Software Sales Challenges 00:18 Understanding Change Management 00:45 Identifying the Right Candidates for Change 01:36 Mapping Out Stakeholders 02:52 Making the Financial Case 03:56 Integrating with Existing Tech Stack 05:06 Conclusion and Additional Resources Download my Meeting Hack: How to Secure Next Steps in 5 Minutes: https://andrewbarbuto.com/resources Cold Outreach Strategy: https://andrewbarbuto.com/resources Book Waitlist: https://andrewbarbuto.com/ LinkedIn: www.LinkedIn.com/in/andrewbarbuto #salestips #saas #salestraining #sales #softwaresales #b2bsales #salestraining #salescoaching #salesforce #selfimprovementbooks #selfimprovement #selfdevelopment #salestips #salestraining #b2bsales #salesforce #sales #salestraining #salestips #selfhelp #selfimprovement #selfimprovement #salesstrategy #jordanbelfort #belfort #salefunnel

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